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Consumer Marketing Manager

Job Title: Consumer Marketing Manager
Contract Type: Permanent
Location: South West
Industry:
Salary: 50000 - 50000
REF: FF062
Contact Name: David Kelham
Contact Email: david.kelham@excelerateresources.co.uk
Job Published: 10 months ago

Job Description

We are looking for a Consumer Marketing Manager in the South West for a drinks producer.  An exciting role with this growing business.

The Role

This is a hands-on role created through the growth of the company's brand portfolio and its plan to grow further market share in the on and off trade.

Your main responsibilities would be to:

  • Bridge the sales and marketing teams
  • Ensure the brand and customer promotional plans are successfully implemented
  • Evaluate all activity
  • Develop and maintain brand assets
  • Develop an annual channel development
  • Track relevant share and sales statistics
  • Commission consumer research when required
  • Manage the customer marketing budget
  • Develop appropriate online consumer platforms

Skills and attributes:

  • Proven track record of developing & executing successful customer campaigns across the on and off trade.
  • A passion for FMCG drinks & shopper marketing would be an advantage
  • Excellent relationship building skills
  • An effective communicator with excellent presentation skills
  • Numerate with the commercial acumen and entrepreneurial flair to identify opportunities
  • Have strong attention to detail and solid project management ability
  • Graduate with a business orientated degree would be an advantage

Location:  South West

Salary: c £50K