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Innovantage Demand Barometer – May 2018

Original online job ads in April 2018 were down 1% year-on-year (YoY), in line with a 2% decline in official job ads…

….but there was notably heightened advertising activity for Teaching Assistants (+23%), Solicitors (+20%), Pharmacists (+46%), Mortgage Professionals (+71%) and Actuaries (+38%)

At c.2.37m in April 2018, the number of original job ads captured by Innovantage was 1% lower than a year earlier, 6% lower than in April 2016 but a third higher (+32%) than three years ago.

  • In addition, 0.54m reposts of previous adverts were captured - suggesting that the role was unfilled via the original post and/or it was a role that an employer continually advertised. This equated to 23% of the volume of original ads posted.
  • At 2.9m, the combined total of original job ads and reposts was 5% lower than a year earlier, 13% lower than April 2016 but 25% higher than 3 years ago

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